Friday, April 22, 2011

Xtify Retain Helps You Keep Your App Users Active

Xtify, a mobile app platform that provides publishers with custom tools for push notifications (even when the app is closed), is launching its Retain product today. If you're like me you probably have about 20 to 30 apps on your phone you never use. According to Localytics,?55% of new users use an application less than four times, 26% using that application just once.?The Xtify Retain platform attempt to solve this problem by giving app developers the ability to create their own retention messaging plan for free, pushing notifications like "We miss you!" based on certain user behaviors like when the app was last installed and opened.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/2az7Yep672g/

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